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The Indian menswear market has long been dominated by occasion wear and formal wear. But there seems to be a new wave of interest building in homegrown labels creating contemporary clothing that doesn’t slot into either of the above.

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https://www.gqindia.com/look-good/content/menswear-in-india-is-having-a-moment?fbclid=IwAR1RBikrtUr2zIoPvdLQKJmf9MWbqiUxCU2AYVfuVCA98rhsloH7wE-zy-c

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