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Still a niche segment globally, fashion rental has great potential for expansion in India with growing awareness on sustainability and rising internet usage. An increasing appetite for branded clothes is also driving the growth of this market in India.

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https://www.dfupublications.com/news/apparel/fashion-rental-booms-in-india-as-consumers-become-more-brand-conscious-and-internet-savvy

Kolaso is a design studio founded in London and expanded our services, and offering solutions Worldwide.